Frame
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Frame
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Frame » Frame »
Frame is for founders seeking clarity before they commit to creative. It’s how we uncover what your brand stands for, who it’s for, and how it should speak. Through strategy and verbal identity, we shape the foundation your team can rally behind—and your audience can believe in.
Turn clarity into your first strategic advantage.
Why Choose Frame
With Frame, we help founders step back—before they build. Through collaborative workshops and focused strategy, we distill your vision, sharpen your position, and craft a verbal foundation that drives alignment and unlocks momentum.
Frame is the ideal fit if:
You’re struggling to clearly explain what your brand does
Your team needs alignment before design or naming
You’re preparing to raise, launch, or reposition
Your messaging feels vague, inconsistent, or uninspired
Chosen By The Bold
Our Services
Build on alignment, not assumption
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Connect your brand’s direction with your business goals—so every decision, message, and move supports the vision you’re building toward.
Clarify your core
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Define what you do, why it matters, and who it's for—with language your team can champion and your audience can trust.
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Position with purpose
Connect your brand’s direction with your Carve out a distinct space in the market and communicate your value with precision—so the right people resonate, remember, and reach out.
Success Stories
THE CONTENT STUDIO
Content is King
BIGBLOCK
Scaling Trust
ZIPTEK
Smart Simple Savings
For The Nomad Inside
DRIFTERS SUPPLY
Here’s How We Take Frame
Our work unfolds through focused strategic phases—designed to uncover clarity, create alignment, and build a verbal foundation your brand can grow from.
What’s Included
Foundational Discovery
We begin with deep, collaborative discovery. Through strategic workshops, interviews, and audits, we immerse ourselves in your business to understand your vision, audience, challenges, and growth opportunities.
Deliverables may include:
Founder & stakeholder interviews
Brand landscape audit
Competitor & market analysis
Strategy workshops
Insight summary
Brand Strategy
We define what sets you apart and why it matters. This phase results in a positioning framework that articulates your value, audience fit, and brand narrative—all built to support future design and messaging.
Deliverables may include:
Brand positioning statement
Strategic narrative
Audience personas
Vision, mission, and values
Messaging framework
Tagline & descriptor (optional)
Verbal Identity
Building on your brand strategy, we define the language and tone that make your brand unmistakable—crafted with a distinct voice persona and core message pillars that ensure consistency across every touchpoint.
Deliverables may include:
Brand tone & communication style
Voice pillars & key messaging framework
Audience-specific language mapping
Persona-driven copy guidelines
Why Strategy Matters
Why Strategy Matters
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A well-defined strategy creates brand equity that travels—opening doors in new spaces without starting from scratch.
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Brand perception isn’t accidental. With the right strategy, your external image reflects your internal truth.
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People want to work for brands that stand for something. A sharp strategy makes your mission magnetic to top-tier talent.
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Stand out with purpose. A clear position helps you carve out territory in the market—and hold it with confidence.
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When your brand is strategically built, your value is felt before your product is sold—commanding higher pricing and deeper trust.
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Clarity breeds connection. Customers stay loyal to brands that feel human, intentional, and aligned with their values.